Rubén Blades reflects on his legendary career, revisits his biggest hits and shares memories of working with Willie Colón. He discusses how music can unite people, why he never expected to become a major salsa singer or actor, and his experience appearing on The Walking Dead.
The 2026 Billboard Latin Music Week takes place from Oct. 19-22 at the Faena Forum Miami Beach, serving as a dynamic platform celebrating the heartbeat of Latin music and culture, with a packed week of programming that includes artist conversations, panels, live performances, hands-on workshops, brand activations, networking opportunities and more. Latin Music Week also coincides with the 2026 Billboard Latin Music Awards, set for Thursday, Oct. 22, airing live on Telemundo and Peacock.
