The initiative highlights emerging global artists tipped to break through into the mainstream. Launching today, 10 November 2026, the campaign showcases high-quality live performance content, featuring two bespoke performances from each selected act recorded exclusively in Vevo’s studio space. The 2027 rollout begins today with exclusive performances of “Que Seas Feliz” and “Asi Se Vende” by Dalvin La Melodia.
Receiving over 600 submissions, the competitive selection process blends streaming analytics, market trends, and editorial instinct. Selected artists receive critical global exposure, editorial playlisting, and promotional features across Vevo’s network. Previous alumni of the program include Billie Eilish, Lewis Capaldi, Sam Smith, Raye, Ice Spice, and Chappell Roan.
In addition to the new lineup, Vevo named 2026 alumnus Sienna Spiro as its “DSCVR Artist of the Year”, celebrating her rise as a standout soul vocalist.
“Discovering extraordinary talent and providing emerging musicians with an unparalleled stage to shine lies at the core of Vevo’s mission,” said JP Evangelista, Vevo’s EVP of Content, Programming & Marketing. “Curating this forward-looking lineup requires a blend of analytics, market trends, and genuine musical instinct from our worldwide team. Being chosen for this list represents a remarkable milestone, and we are excited to see this upcoming generation of global talent thrive!”
The Vevo 2027 DSCVR Artists to Watch class features: 54 Ultra, Asha Banks, AZ Chike, Barry B, Carter Faith, Conep, Dalvin La Melodia, Devon Again, Dexter and The Moonrocks, Die Spitz, F3miii, FreshMula, Frost Children, Mack Geiger, Mari Froes, Mollie Elizabeth, Paloma Morphy, and The Paradox.
